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Flying start for Team E-Lites Kawasaki

Posted on September 14, 2012 by Dave There have been 0 comments

Flying start for Team E-Lites Kawasaki

 

Team E-Lites Kawasaki got off to a flying start at Donnington Park this weekend in the third last round of the Metzeler National Superstock 600 Championship.

The new superbike team was formed mid-season when the UK’s favourite electronic cigarette brand, E-Lites became headline sponsor of teenage sensation Tim ‘Twister’ Hastings, who is resurrecting his championship charge after a two-month break.

Hastings’ team has undergone a mid-season transformation thanks to the support of E-Lites and the rider certainly had a great start to the final three rounds, finishing 3rd fastest in the race day warm up at the weekend.

Hastings now hopes to keep up the momentum at the final two races at Silverstone and Brands Hatch.

Having amassed 26 podiums and two Academy Cup titles during his GP125 career, Tim switched to the Superstock 600 series in 2010, enduring a difficult 2011 season before making has breakthrough in the class earlier this year with a dominant race victory at Thruxton. Finding himself without a ride in the middle of the season, the team has taken time out to build an entirely new squad, bringing on board new sponsors and providing Tim with a genuinely competitive ride for the Silverstone and Brands Hatch rounds.

Adrian Everett, Director of E-Lites, said: “The formation of Team E-Lites Kawasaki is a fantastic addition to our sports sponsorship portfolio. We have a growing number of top competitors across motorsports, powerboat racing and mixed martial arts, all flying the flag for Team E-Lites. We’re passionate about pushing the boundaries to achieve excellence and Tim Hastings is a great ambassador for the spirit of our brand. We’ve made a good start at Donnington and look forward to more success in the final two races.”

Remember to watch this space as we will be releasing a range of great blogs over the coming months. Our readers can also find our E-Lites Facebook page at http://www.facebook.com/ELitesUK. For all the latest goings on, you can keep up-to-date with E-Lites on Twitter https://twitter.com/ELitesUK. And we also have an E-Lites YouTube channel live at http://www.youtube.com/user/ElitesUK.


This post was posted in E-Lites updates and was tagged with E-LItes, electronic cigarette