The Time Has Scrum: E-Lites Enter Rugby
E-Lites’ growing list of partners in the sport world grew again this week with another exciting announcement. After recent successful partnerships with Derby County, Nottingham Forest Ladies and Celtic and Rangers, we’ve ventured into the world of rugby union with the sponsorship of the south stand at Worcester Warriors’ Sixways Stadium.
Worcester Warriors are one of the top rugby union teams in the country, fighting in the 2013/14 Aviva Premiership, the top flight of English rugby. Their home ground, Sixways Stadium, was opened in 1975 and was recently renovated to accommodate over 12,000 at every home game. The south stand of the ground, which houses the executive boxes, is now known as the E-Lites stand.
Worcester Warriors have been very supportive and welcoming; Charles Cameron, Chief Executive of the club, said “I am delighted to welcome E-Lites as a sponsor. They are a local company with a growing reputation for their involvement in the world of sport. It is excellent news that they have chosen the Warriors as their first venture into rugby and we look forward to working with them for many years to come.”
We’re keen to show that the local community is close at heart – we recently gave sellable stock to the forces charity in Kidderminster to help raise funds for their cause, and when the opportunity to invest in our successful local rugby club came along, we were more than happy to help out.
We’re delighted to welcome Worcester Warriors and all their fans to our growing E-Lites family.